Objective:

Reorganize and redesign the top, left and bottom navigational elements of nordstrom.com.

Completely rethink and redesign the presentation of the brands and content featured on the category landing pages.

Create new dynamic page layouts that would allow us to
• feature trends within trends
• leverage lifestyle photography from our catalogs and other promotions
• sell multiple items from one image


Unique challenges:

All pages needed to be fairly easy to maintain.


Responsibilities:

Design Direction
Design